Reimagining Capitalism in a World on Fire
- Published
- 2020
- Pages
- 336 pages
- Publisher
- PublicAffairs
- Readers
- 2 members have read this
A Harvard Business School professor argues that the doctrine of maximizing shareholder value cannot cope with climate change and inequality, and lays out five ways business can change course: shared value, purpose-led firms, new financial metrics, industry cooperation and support for democratic institutions. Useful for anyone weighing ESG claims or long-term capital allocation.
Henderson starts from a claim most finance readers have absorbed: a company's job is to maximize returns to shareholders. She traces the idea to Milton Friedman and the economics of the 1970s and argues that it made sense only in a world where prices captured the true costs of production and governments policed markets. With carbon emissions unpriced and political systems captured by the firms they regulate, she writes, pure shareholder primacy now endangers the system that makes profits possible.
Her answer is a set of practical reforms: finding shared value by solving problems such as sustainable sourcing, building organizations around a genuine purpose, pushing investors toward metrics that capture environmental and social risk, cooperating across an industry to set standards, and defending the inclusive institutions and functioning democracy that markets depend on.
Henderson, a University Professor at Harvard and an economist by training, teaches a popular MBA course on the same subject. The book was shortlisted for the 2020 Financial Times and McKinsey Business Book of the Year. Kirkus called it readable and persuasive, while noting that industry-wide agreements run into free-rider problems. Publishers Weekly found the case to executives strong and the advice to ordinary readers scattered.
It is a good starting point for portfolio managers, board members and analysts trying to understand the business argument behind sustainable investing, read alongside its skeptics.
- Shareholder primacy rests on assumptions. The doctrine works only if prices reflect true costs and governments police markets, and Henderson argues neither holds when carbon emissions go unpriced.
- Purpose can be a competitive edge. Companies with a credible mission and high-trust cultures can attract talent and customers, but only if the purpose shapes real decisions.
- Investors need better numbers. Standardized, audited environmental and social metrics would let capital markets price risks such as climate exposure, which current financial reporting largely misses.
- Some problems need collective action. No single firm can afford to fix an industry's supply chain or emissions alone, so cooperation and regulation have to fill the gap.
- Markets depend on democracy. Business benefits from strong institutions and the rule of law, which gives companies a reason to defend them rather than capture them.
The book opens with the case against shareholder primacy, works through five pillars of reform and ends with what individuals can do.
- The problem. Henderson describes the world on fire, from climate change to inequality and collapsing trust, and explains how the shareholder-value doctrine took hold and why it falls short when costs are not priced.
- Shared value and purpose. She shows how companies can profit by addressing social and environmental problems, and argues that firms built around an authentic purpose, with high-trust cultures, can outperform.
- Rewiring finance. A section on investors covers environmental and social metrics, the case for long-term ownership, and alternative ownership structures such as employee and family control.
- Cooperation. She examines industry-wide self-regulation, such as sustainability standards in commodity supply chains, and why such efforts often break down without government backing.
- Institutions and politics. The later chapters argue that business has a stake in inclusive institutions and a functioning democracy, citing the public and corporate pressure behind the partial repeal of North Carolina's bathroom bill, and close with advice for individual readers.
A renowned Harvard professor debunks prevailing orthodoxy with a new intellectual foundation and a practical pathway forward for a system that has lost its moral and ethical foundation. Free market capitalism is one of humanity's greatest inventions and the greatest source of prosperity the world has ever seen. But this success has been costly. Capitalism is on the verge of destroying the planet and destabilizing society as wealth rushes to the top. The time for action is running short. Rebecca Henderson's rigorous research in economics, psychology, and organizational behavior, as well as her many years of work with companies around the world, give us a path forward. She debunks the worldview that the only purpose of business is to make money and maximize shareholder value. She shows that we have failed to reimagine capitalism so that it is not only an engine of prosperity but also a system that is in harmony with environmental realities, the striving for social justice, and the demands of truly democratic institutions. Henderson's deep understanding of how change takes place, combined with fascinating in-depth stories of companies that have made the first steps towards reimagining capitalism, provide inspiring insight into what capitalism can be. Together with rich discussions of important role of government and how the worlds of finance, governance, and leadership must also evolve, Henderson provides the pragmatic foundation for navigating a world faced with unprecedented challenge, but also with extraordinary opportunity for those who can get it right.
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