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Review of The Smartest Guys in the Room by Bethany McLean
Published: 2004
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An in-depth look at the rise and fall of Enron

"The Smartest Guys in the Room: The Amazing Rise and Scandalous Fall of Enron" is an exceptional and meticulously researched book that provides an in-depth account of one of the biggest corporate scandals in history. Written by Bethany McLean and Peter Elkind, the book is a masterful piece of investigative journalism that delves into the inner workings of the now-infamous energy company Enron and the individuals who ran it.

The book is a true page-turner, taking the reader on a journey through the early days of Enron, its meteoric rise, and its eventual downfall as a result of fraud and corruption. The authors provide a comprehensive and nuanced understanding of the events that led to the company's collapse, including the complex financial dealings and accounting tricks that allowed Enron to inflate its profits and hide its debt. The details of the financial and accounting manipulations are explained in a way that is easy to follow, and will give readers a good understanding of how the fraud was perpetrated.

One of the strengths of the book is the way it delves into the company's culture, which was marked by a relentless drive for growth and a blind faith in the leadership, even as it became clear that something was amiss. The book provides a detailed portrait of the individuals who ran the company, including CEO Kenneth Lay and President Jeffrey Skilling, and their roles in the fraud. It also delves into the personal stories of some of the employees and how they were affected by the scandal. The way the company culture was built on deception and how the leadership created an atmosphere where questioning the status quo was discouraged is one of the most fascinating aspect of the book.

The book also provides a broader perspective, examining the societal and cultural factors that allowed the Enron scandal to happen. The authors examine the role of deregulation in the energy industry, the drive for short-term profits, and the role of the financial industry in promoting and profiting from the company's deception. They also explore how the media and the general public were lured into believing that Enron was a solid company by the company's PR and lobbying efforts. The book also examines the aftermath of the scandal, including the legal proceedings against the company and its executives, and the broader implications for corporate governance and regulation.

The writing style of the book is clear and engaging, making it accessible to a broad audience. The book is well-researched and well-sourced, and it provides a comprehensive and nuanced understanding of the Enron scandal. It is a sobering reminder of the dangers of unchecked greed and the importance of accountability in the corporate world. It also provides a thought-provoking critique of the corporate culture of the time, and the role of the financial industry, media and regulators in allowing such a scandal to happen.

In conclusion, "The Smartest Guys in the Room" is an important and insightful book that provides a comprehensive and nuanced understanding of the Enron scandal and the cultural and societal factors that allowed it to happen. It is an excellent example of investigative journalism and it will appeal to a wide range of readers, whether they are interested in business, finance, or politics. It is a must-read for anyone interested in understanding one of the largest financial scandals in history and its aftermath.

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